Anchorage Dental Care welcomed more new patients in June than in any earlier month of 2026. Paid media and strong call handling supported that demand. The next opportunity is to make the journey from campaign response to consultation and treatment outcome easier to see and support.
Fifty-nine new patients chose Anchorage Dental Care in June.
This was 18 above May, a 43.9% month-on-month increase, and the strongest monthly result recorded so far in 2026.
Paid media generated strong, measurable interest.
Meta delivered 718 landing-page views, while Google Ads recorded 28 platform-tracked conversions from 144 clicks.
Campaign response is not yet fully connected to patient outcomes.
The CRM recorded 16 opportunities, but 14 had no source assigned. Clearer attribution will help the clinic see which activity leads to appointments and treatment.
Clarify Lead Outcomes.
We will focus on connecting paid activity, calls, consultations, and CRM stages so decisions can be based on genuine patient value.
The month showed strong patient acquisition, efficient traffic generation, and attentive call handling. It also highlighted where better outcome tracking can help us understand which enquiries need support and which campaigns deserve further investment.
June set a new 2026 benchmark for new-patient acquisition.
The clinic welcomed 59 new patients, ahead of the previous high of 50 recorded in March.
The $199 New Patient Package was the leading Meta traffic asset.
It generated 636 landing-page views from A$698.63 in spend and carried most of Meta's verified June site-action volume.
Google Ads recorded a 19.44% platform conversion rate.
The campaign generated 28 tracked conversions from 144 clicks, with a reported cost per conversion of A$168.15.
The team answered 24 of 26 incoming calls.
All five first-time calls were answered, helping prospective patients receive a timely and reassuring first response.
Organic search remained the largest clearly identified website source.
The supplied report recorded 509 organic visitors from 1.51K total visitors, despite overall traffic being 3.46% lower than the previous 30 days.
Most CRM opportunities had no recorded source.
Fourteen of the 16 exported opportunities were unassigned, limiting visibility into which campaigns and patient pathways are producing the strongest outcomes.
Each page gives prospective patients relevant information and a direct next step, helping them feel informed and comfortable before contacting Anchorage Dental Care.
Cosmetic Dentistry
Cosmetic Dentistry in Perth
Introduces cosmetic treatment options for patients looking to improve colour, alignment, gaps, or overall smile confidence, with a clear route to call the clinic.
Open Landing Page
Smile Consultation
Smile Makeover
Supports patients exploring a broader smile transformation by presenting a personalised consultation pathway and helping them understand their available options.
Open Landing Page
General Dentistry
Anchorage Dental Care
Builds familiarity and trust with the practice while giving local patients a simple path to learn more and request dental care.
Open Landing Page
New Patient Offer
$199 New Patient Package
Makes the first-visit offer easy to understand and provides a direct response path for people ready to choose a new dentist.
Open Landing Page
The strongest outcome is the number of new patients who chose the practice. The supporting data shows active demand across calls, paid media, and the website, with a practical opportunity to connect those touchpoints more clearly to appointments and treatment outcomes.
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718
Meta landing-page views
New patients: January to June 2026
A month-by-month view from the supplied patient records, with June highlighted as the strongest result so far this year.
June brought 59 new patients. This was 18 above May and 43.9% higher month on month, making it the strongest monthly result in the supplied 2026 series.
1.51KWebsite visitors
last 30 days
714Visitors recorded under the report's “none” source category.
509Organic visitors, the largest clearly identified website source.
97Referral visitors arriving through other sites.
73Visitors recorded under paid traffic.
61CPC visitors recorded separately in the supplied source view.
-3.46%Change in total website visitors compared with the previous 30 days.
Google Ads created measurable conversion activity, Meta generated efficient landing-page traffic, and organic search remained an important discovery source. The next step is to connect these channel signals with confirmed patient outcomes.
Google Ads recorded 28 conversions from 144 clicks.
The campaign reached 787 impressions, spent A$4,708.11, and reported a 19.44% conversion rate with an average cost per conversion of A$168.15.
Meta generated 718 landing-page views from A$1,443.85 in spend.
The Traffic campaign produced 672 views at A$1.11 each. Awareness added 46 views, but at a higher A$15.14 per view.
The website recorded 1.51K visitors in the supplied last-30-day view.
Organic search contributed 509 visitors and remained the strongest clearly identified source, while total traffic was 3.46% lower than the previous period.
The exported CRM file contained 16 opportunities.
Eight remained open, two were won, and six were lost. Five were in Appointment Booked, two in Attended, and two in Treatment Done, showing genuine progression alongside a need for cleaner source tracking.
Anchorage Dental Care achieved an excellent patient result and handled incoming calls attentively. The next opportunity is to make campaign quality and patient progression more visible, so future investment can be directed with confidence.
June delivered the highest new-patient total of 2026.
Fifty-nine new patients chose the practice, a meaningful result and a strong sign of demand.
New-patient volume increased by 43.9% from May.
The practice welcomed 18 more new patients than in the previous month.
The $199 New Patient Package generated 636 landing-page views.
This was the clearest verified Meta traffic driver and provides a strong offer-led learning for future conversion testing.
Connect More Leads to Outcomes.
Bringing calls, consultations, bookings, and treatment stages together will show which campaigns create the most valuable patient journeys.
Platform conversions and CRM sources do not yet align clearly.
Google Ads recorded 28 conversions, while only two exported opportunities carried a Google Ads source. This needs reconciliation before scaling decisions.
Strong call handling protects the value of campaign demand.
Answering 24 of 26 calls, including all five first-time calls, helps prospective patients feel supported when they are ready to act.
The next actions are designed to protect what is working, understand patient outcomes more clearly, and help every prospective patient receive a timely, reassuring path towards care.
1
Clarify lead and patient outcomes.
What we are doing: Reconcile Google Ads conversions, Meta landing-page activity, incoming calls, and CRM opportunity stages.
Why we are doing it: Fourteen of 16 exported opportunities had no source assigned, making it difficult to see which campaigns lead to appointments and treatment.
Expected outcome →Clearer channel quality, more confident budget decisions, and better visibility into the complete patient journey.
2
Strengthen the proven new-patient offer path.
What we are doing: Use the $199 New Patient Package learning to test a dedicated lead-focused pathway with a clear consultation or booking action.
Why we are doing it: The offer produced 636 Meta landing-page views, but the Meta export did not include verified June lead or booking outcomes.
Expected outcome →More of the proven traffic moving towards a measurable patient enquiry.
3
Support open opportunities with clear next steps.
What we are doing: Review the eight open CRM opportunities and confirm whether each patient needs follow-up, an appointment, or an updated outcome.
Why we are doing it: Timely, considerate follow-up can help interested patients feel supported rather than leaving their next step unclear.
Expected outcome →More opportunities progressing to clearly recorded appointments and treatment outcomes.
4
Protect call responsiveness and recover missed calls.
What we are doing: Continue the strong live-answering performance and follow up the two missed or unanswered calls promptly.
Why we are doing it: All five first-time callers were answered, showing how responsive call handling can protect genuine patient intent.
Expected outcome →A consistently reassuring first experience and fewer patient enquiries lost at the point of contact.
5
Refine channel investment around verified quality.
What we are doing: Keep Meta awareness in a supporting role, prioritise direct-response tests, and review Google Ads conversion definitions against CRM outcomes.
Why we are doing it: Meta traffic was efficient, but awareness produced fewer site actions; Google Ads showed strong tracked conversions that still need outcome validation.
Expected outcome →Media investment aligned more closely with consultations, bookings, and patient value.